Nepal e-shopping booms under COVID-19
Infi Store had just begun its operation when the government announced a nationwide lockdown in March to contain the spread of coronavirus
Infi Store had just begun its operation when the government announced a nationwide lockdown in March to contain the spread of coronavirus. Eight months later, the company with its out-of-the-box marketting strategy for delivery in partnership with Pathao ride service, has boomed.
Infi’s collaboration with Miniso and innovative schemes like home delivery of live mountain goats and chicken for Dasain, were all the rage with customers who were wary of venturing to markets because of COVID-19.
“We surprised ourselves, our business picked up because of the pandemic fears,” explained Yeshu Thakali of Infi Store.
https://www.nepalitimes.com/here-now/nepal-e-shopping-booms-under-covid-19/
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