Jammu & Kashmir's Drug-Addiction Crisis is a Multidimensional Threat: Joint Civic and Institutional Campaign Against it has Generated a Sense of Shared Responsibility

A particularly noteworthy initiative has been the implementation of the Nasha Mukt Bharat Abhiyan (NMBA), the national de-addiction campaign. In Jammu and Kashmir, this national mission has gained remarkable traction. The recently conducted 100-day intensive campaign under NMBA has created widespread awareness and engagement across all districts. It has mobilized stakeholders from all sections of society, including educational institutions, law enforcement agencies, civil society groups, and community leaders.

Rayees Masroor May 07, 2026
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Photo: Rayees Masroor

The greatest wealth of a nation is its youth and addiction steals that wealth silently.Drug addiction today stands as one of the most serious social challenges confronting Jammu and Kashmir, the strategic border state that has mostly hit the headlines for the wrong region. In a region known for its rich intellectual legacy, cultural depth, and exceptionally talented youth, the growing problem of substance abuse presents a deeply worrying contradiction. The Valley’s youth, often described as its greatest strength and future, possess immense potential. Yet, a significant section is being drawn into the dark cycle of drug and substance abuse.

This alarming trend is not merely a public health concern but a multidimensional threat. It undermines families, weakens the social fabric, and poses serious implications for security. The emerging links between drug trafficking and narco-terrorism have further intensified the gravity of the situation, making it not just a societal issue but a strategic one as well.

Crisis Penetrating Homes and Communities

Recent estimates suggest that nearly more than 1.3 million people in Jammu and Kashmir are affected by substance abuse roughly one in every ten individuals. This is not just a statistic but it reflects a widespread crisis penetrating homes, communities, and institutions. In Kashmir Valley alone, the situation is equally concerning. Studies indicate that around 52,000 individuals are dependent on opioids, many of them young, with a large proportion using injectable drugs. Another government-linked survey puts the number of substance users in the Valley at around 70,000, with nearly 50,000 addicted to heroin alone. What makes the situation more dangerous is the changing pattern of drug use. Experts note a shift from relatively less harmful substances to highly addictive drugs like heroin, often consumed intravenously. In fact, some reports suggest that up to 90–95% of drug users in Kashmir are hooked on heroin, making it the dominant substance of abuse. 

Healthcare institutions are already under pressure. At de-addiction centres like IMHANS, doctors report 5 to 10 new cases daily, alongside a large number of follow-ups. Earlier trends also showed a massive surge in patients from a few hundred to over 13,000 cases in a few years, indicating how rapidly the crisis has escalated.

Data and observations from institutions like Institute of Mental Health and Neurosciences Srinagar highlight the increasing number of individuals seeking treatment for substance use disorders. Similarly, figures reported by the Narco Coordination Centre India indicate a rising trend that calls for urgent and sustained intervention. These indicators collectively point toward a reality that cannot be ignored.

Governor's Leadership Mobilises Stakeholders

In this challenging context, the leadership of Lieutenant Governor Manoj Sinha has brought renewed focus and momentum to the fight against drug abuse. Through a series of proactive measures and coordinated strategies, the administration has demonstrated a strong commitment to addressing this pressing issue.

A particularly noteworthy initiative has been the implementation of the Nasha Mukt Bharat Abhiyan (NMBA), the national de-addiction campaign. In Jammu and Kashmir, this national mission has gained remarkable traction. The recently conducted 100-day intensive campaign under NMBA has created widespread awareness and engagement across all districts. It has mobilized stakeholders from all sections of society, including educational institutions, law enforcement agencies, civil society groups, and community leaders.

What sets this effort apart is the collective participation it has inspired. From grassroots activism to institutional collaboration, the campaign has generated a sense of shared responsibility.The message against drug abuse is no longer confined to official platforms; it is now echoing in classrooms, public spaces, and households alike.

In light of these impactful efforts, Care Foundation and Charitable led by Dr Mehjabeen Nabi Trust expresses its deep appreciation and wholehearted support for the initiatives undertaken by the Lieutenant Governor. As a gesture of recognition and encouragement, the Trust proposes to confer a citation upon him, acknowledging his leadership and commitment in combating the menace of drug abuse in Jammu and Kashmir.

Such recognition is not merely ceremonial. It serves as a reaffirmation of society’s collective resolve to stand against this crisis and to support those who lead from the front. The fight against drug addiction requires sustained effort, empathy, and coordination, and it is through such determined leadership that meaningful change becomes possible.

The road ahead remains challenging, but with continued vigilance, community participation, and strong governance, there is hope that the youth of Jammu and Kashmir can be guided back toward a path of purpose, dignity, and opportunity.

 (The author is an educationist and columnist based in north Kashmir who writes on educational, social and youth related issues. Views expressed are personal. He can be reached at rayeesmasroor111@gmail.com)

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